Best Mattress Brands in Roanoke, Virginia [2026 Guide]

Quick Brand Comparison

Here's a quick overview of the best mattress brands available locally in Roanoke, Virginia. Each brand offers unique benefits for different sleep needs and preferences.

Brand	Best For	Price Range	Local Retailers
Beautyrest	Motion isolation, couples	$$$ - Premium	Ashley Store, Mattress Warehouse
Purple	Hot sleepers, pressure relief	$$$ - Premium	Ashley Store, Mattress Firm
Serta	Back support, all sleep positions	$$ - Mid-range	Ashley Store, Schewels Home
Stearns & Foster	Luxury comfort, traditional feel	$$$$ - Luxury	Mattress Warehouse, Ashley Store
Tempur-Pedic	Body contouring, chronic pain	$$$$ - Luxury	Mattress Firm, Mattress Warehouse
Aireloom	Handcrafted luxury, side sleepers	$$$$ - Ultra-luxury	Mattress Warehouse
GHF Sleep	Value comfort, regional quality	$ - Budget	Grand Home Furnishings
Sealy	Posturepedic support, back pain	$$ - Mid-range	Ashley Store, Mattress Warehouse
Cheswick Manor	Traditional comfort, budget luxury	$$ - Mid-range	Mattress Warehouse
BEDGEAR	Performance sleep, athletes	$$$ - Premium	Mattress Warehouse

Best Mattress Brands Available in Roanoke

Finding the right mattress brand in Roanoke means understanding how each brand addresses specific sleep needs. Research shows that mattress selection significantly impacts sleep quality and spinal health. Here are the top mattress brands available locally in the Star City.

Beautyrest

Beautyrest revolutionized the mattress industry with their individually wrapped coil technology, providing exceptional motion isolation for couples. Their Black series features advanced cooling materials and zoned support systems that adapt to different body areas. With over a century of innovation, Beautyrest combines traditional innerspring support with modern comfort technologies.

Best for: Couples needing motion isolation and side sleepers with pressure point concerns
Price Range: $$$ - Premium ($800-$2500)
Available locally at: Ashley Store, Mattress Warehouse of Roanoke

Purple

Purple's patented gel grid technology provides unique pressure relief while maintaining excellent airflow for temperature regulation. This innovative design creates a firm yet flexible surface that adapts to body contours without the sinking feeling of traditional memory foam. Purple mattresses excel at keeping hot sleepers cool throughout the night.

Best for: Hot sleepers and those wanting pressure relief without memory foam feel
Price Range: $$$ - Premium ($900-$2800)
Available locally at: Ashley Store, Mattress Firm Valley View Mall

Serta

Serta's Perfect Sleeper line addresses common sleep problems identified by the National Sleep Foundation, focusing on proper spinal alignment and reduced motion transfer. Their memory foam and hybrid models feature cooling gel technology and reinforced edge support. Serta consistently ranks among America's most trusted mattress brands for comfort and durability.

Best for: Back sleepers needing spinal support and combination sleepers
Price Range: $$ - Mid-range ($400-$1800)
Available locally at: Ashley Store, Schewels Home

Stearns & Foster

Stearns & Foster represents luxury craftsmanship with hand-tufted construction and premium materials like silk, cashmere, and organic cotton. Their Estate and Lux Estate collections feature individually wrapped coils and high-density memory foam for superior comfort. Each mattress undergoes meticulous quality testing to ensure long-lasting luxury sleep.

Best for: Luxury seekers wanting traditional craftsmanship and side sleepers preferring plush comfort
Price Range: $$$$ - Luxury ($1200-$4000)
Available locally at: Mattress Warehouse of Roanoke, Ashley Store

Tempur-Pedic

Tempur-Pedic pioneered memory foam mattresses using NASA-developed material that responds to body heat and pressure. Their TEMPUR material provides unmatched pressure relief and spinal alignment, making it ideal for people with chronic pain conditions. The brand offers various firmness levels and cooling technologies to address different sleep preferences.

Best for: Chronic pain sufferers and side sleepers needing maximum pressure relief
Price Range: $$$$ - Luxury ($1500-$5000)
Available locally at: Mattress Firm Valley View Mall, Mattress Warehouse of Roanoke - Valley View

Aireloom

Aireloom handcrafts luxury mattresses in California using traditional techniques passed down through generations. Their Streamline and Preferred collections feature natural materials like Joma wool and Talalay latex for exceptional comfort and breathability. Each mattress requires over 80 individual steps to complete, ensuring premium quality construction.

Best for: Luxury enthusiasts wanting handcrafted quality and side sleepers preferring natural materials
Price Range: $$$$ - Ultra-luxury ($2000-$6000)
Available locally at: Mattress Warehouse of Roanoke, Mattress Warehouse of Roanoke - Valley View

GHF Sleep

GHF Sleep offers quality mattresses manufactured regionally with focus on value and comfort. Their collection includes memory foam, hybrid, and innerspring options designed to compete with national brands at accessible prices. GHF Sleep emphasizes customer satisfaction with generous trial periods and warranty coverage for peace of mind.

Best for: Budget-conscious shoppers wanting quality construction and all sleep positions
Price Range: $ - Budget ($300-$1200)
Available locally at: Grand Home Furnishings, Grand Home Furnishings Outlet

Sealy

Sealy's Posturepedic technology targets the heaviest part of the body with reinforced support where you need it most. Their Response and Conform collections address different sleep preferences with innerspring and memory foam options. Sealy has been America's number one mattress manufacturer, focusing on proper spinal alignment and pressure relief.

Best for: Back pain sufferers and stomach sleepers needing firm support
Price Range: $$ - Mid-range ($400-$2000)
Available locally at: Ashley Store, Mattress Warehouse of Roanoke

Cheswick Manor

Cheswick Manor provides traditional mattress construction with modern comfort enhancements at accessible prices. Their collection emphasizes classic innerspring support with quilted comfort layers for a familiar sleep feel. This brand appeals to sleepers who prefer traditional mattress construction without premium pricing.

Best for: Traditional sleepers wanting familiar feel and back sleepers preferring firm support
Price Range: $$ - Mid-range ($350-$1000)
Available locally at: Mattress Warehouse of Roanoke, Mattress Warehouse of Roanoke - Valley View

BEDGEAR

BEDGEAR focuses on performance sleep solutions with moisture-wicking fabrics and temperature regulation technology. Their mattresses feature zoned support systems and breathable materials designed for active individuals and athletes. BEDGEAR integrates performance textile technology typically found in athletic wear into sleep products for optimal recovery.

Best for: Athletes and active individuals needing temperature regulation and recovery support
Price Range: $$$ - Premium ($800-$2200)
Available locally at: Mattress Warehouse of Roanoke, Mattress Warehouse of Roanoke - Valley View

Understanding Mattress Types and Sleep Health

Choosing the right mattress type significantly impacts sleep quality and overall health. Sleep experts emphasize that proper mattress selection can reduce back pain and improve sleep satisfaction. Here's what you need to know about different mattress types available in Roanoke.

Memory Foam for Pressure Relief

Memory foam mattresses excel at contouring to body shape, distributing weight evenly to reduce pressure points. This material responds to body heat, softening around curves while maintaining support for heavier body areas. Memory foam particularly benefits side sleepers who need pressure relief at hips and shoulders. Modern memory foam includes cooling gel infusions and open-cell structures to address traditional heat retention concerns. Brands like Tempur-Pedic and Serta offer various memory foam densities to match different comfort preferences.

Hybrid Mattresses for Support and Comfort

Hybrid mattresses combine innerspring coil systems with memory foam or latex comfort layers, providing both support and pressure relief. Research indicates that hybrid construction benefits combination sleepers who change positions frequently throughout the night. The coil base maintains proper spinal alignment while comfort layers reduce motion transfer between partners. Beautyrest and Purple offer excellent hybrid options with individually wrapped coils for personalized support zones.

Innerspring for Traditional Sleepers

Traditional innerspring mattresses provide firm support with excellent airflow for temperature regulation. These mattresses feature bonnell or pocket coils topped with quilted comfort layers for familiar sleep feel. Innerspring construction works well for stomach sleepers and back sleepers who prefer firmer surfaces. The coil structure allows air circulation, making innerspring mattresses naturally cooler than foam alternatives. Sealy and Serta manufacture quality innerspring mattresses with modern enhancements like edge support and motion reduction.

Firmness and Sleep Position

Mattress firmness should align with your primary sleep position to maintain proper spinal alignment and reduce pain. Harvard Health research shows that side sleepers benefit from medium to medium-soft firmness to accommodate hip and shoulder curves. Back sleepers typically need medium firmness for lower back support, while stomach sleepers require firmer surfaces to prevent hip sinking. Consider your body weight alongside sleep position, as heavier individuals may need firmer mattresses for adequate support. Use our size guide and buying guide to determine the best firmness for your needs.

Where to Buy These Brands Locally

Roanoke offers excellent mattress shopping options with multiple retailers carrying top brands throughout the Valley View and Towne Square areas. The concentration of mattress stores along Valley View Boulevard makes it easy to compare different brands and prices in a single shopping trip.

Mattress Warehouse of Roanoke carries the widest selection of premium brands including Tempur-Pedic, Stearns & Foster, and Aireloom across their two locations. Ashley Store offers competitive pricing on popular brands like Beautyrest, Purple, and Serta with frequent promotional financing options. Mattress Firm Valley View Mall provides knowledgeable staff and sleep trials on their extensive brand selection. For budget-friendly options, Grand Home Furnishings specializes in GHF Sleep mattresses with local customer service.

Before shopping, review our buying checklist to prepare questions about sleep trials, warranties, and delivery options. Most local retailers offer same-day or next-day delivery within the Roanoke Valley area.

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