Morehead City, North Carolina

Best Mattress Stores in Morehead City, North Carolina [2026 Guide]

Six mattress stores line the US-70 corridor in Morehead City, North Carolina, making it easy to compare options in one afternoon. This guide covers each store's specialty, price range, and best-fit shopper, plus practical advice on firmness, sizing, delivery logistics along the Crystal Coast, and budget planning before you buy.

Where to Buy a Mattress Team

July 28, 2026

9 min read

Featured Mattress Stores in Morehead City

Store Types

Featured

6 stores

Quick Mattress Store Comparisons

All six stores are clustered along the US-70 corridor in Morehead City, so you can realistically visit more than one in a single afternoon. Here's a fast snapshot to help you narrow things down before you go.

Store Name	Specialty	Price Range	Best For
Mattress Warehouse of Morehead City	Wide brand selection, outlet options	Budget to mid-range	Value shoppers wanting variety
Mattress Firm Morehead City	National brand mattresses, financing	Mid-range to premium	Brand-name buyers, financing needs
Ashley Store	Full furniture plus mattresses	Budget to mid-range	One-stop bedroom shoppers
Shore Decor	Coastal home furnishings with mattresses	Mid-range	Design-focused buyers
America's Mattress	Serta-focused, sleep specialty	Mid-range to premium	Serta fans, personalized fitting
Dr. Graham's Specialty Mattresses, LLC	Specialty and therapeutic mattresses	Mid-range to premium	Sleepers with specific health needs

Top Mattress Stores in Morehead City

Here's an honest look at each store on the US-70 strip. They're listed in a logical order for a westbound driving route, so you can plan your shopping trip without backtracking.

Mattress Warehouse of Morehead City

Mattress Warehouse is one of the larger dedicated mattress retailers you'll find in Morehead City, carrying a solid mix of brands at prices that tend to lean more accessible than some of the specialty shops nearby. The staff here are generally low-pressure, which is a relief when you're trying to actually think about what you need rather than being rushed through a pitch. They also run outlet-style pricing on select models, so if you're flexible on brand or style, you can find some real deals.

Queens typically start somewhere in the $300-$500 range on the more affordable end, with premium memory foam and hybrid options running higher. Check for periodic sales, which can bring prices down considerably.

Best for: Shoppers who want a broad selection without a heavy sales push, and anyone hunting for outlet pricing on quality mattresses
Contact: 5218 US-70 Suite A, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-648-6852

Mattress Firm Morehead City

Mattress Firm is the national chain most people recognize, and this Morehead City location carries the full lineup - Sealy, Tempur-Pedic, Serta, Beautyrest, and more. If you've done research online and you already know which brand you want to try in person, this is likely your most efficient stop. They offer financing options, which can make a higher-end mattress more manageable if you're not paying cash.

Expect queen prices starting around $500-$600 for mid-tier models, with Tempur-Pedic and Purple options pushing well above $1,000. Watch for their frequent promotional sales, which are genuinely competitive.

Best for: Brand-loyal shoppers, people who need financing, and anyone who wants the security of a large retailer's return and exchange policy
Contact: 5209 Hwy 70 W STE C, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-222-0248

Ashley Store

The Ashley Store on Hwy 70 is primarily a furniture retailer, but it carries a worthwhile mattress selection - and the real advantage here is that you can coordinate your mattress purchase with a bed frame, headboard, or an entire bedroom set in one visit. Ashley's own Chime and Signature Sleep lines give you affordable entry points, while they also carry Tempur-Pedic in many locations.

Queen mattresses at Ashley often start in the $300-$400 range for their own brand lines. If you're furnishing a vacation rental or a guest room near the Crystal Coast, this is a practical, cost-effective option.

Best for: People setting up a full bedroom, vacation property owners, and budget-conscious shoppers who want decent quality without overspending
Contact: 5160 Hwy 70 W, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-240-3105

Shore Decor

Shore Decor is a local home furnishings store with a coastal design focus, which makes it a bit different from your standard mattress shop. You're not going to find a warehouse-style showroom here - instead, it's a curated selection set within a shop that understands the aesthetic of living near the water. If you care about how your bedroom looks as much as how you sleep, this is worth a stop.

Their mattress selection tends to be mid-range in price, and the staff can help you pair a mattress with the right furniture pieces. A good fit for someone who wants a more personal, boutique-style shopping experience.

Best for: Design-minded shoppers, coastal homeowners, and anyone who wants a more personal buying experience rather than a big-box feel
Contact: 5167 Hwy 70 W Suite 220, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-727-0001

America's Mattress

America's Mattress is a Serta-affiliated specialty retailer, which means if you're already a Serta fan or want to explore that brand in depth, this is your spot. The focus is specifically on sleep - no furniture, no appliances, just mattresses - and the staff tend to be more knowledgeable about sleep-specific concerns like support levels and pressure relief. That makes for a more focused conversation than you'd get at a general furniture store.

Queen prices here generally fall in the $600-$1,200 range for mid to upper tier Serta models. They often have floor models and clearance inventory that can stretch your budget further.

Best for: Serta loyalists, couples with different firmness preferences, and anyone who wants a sleep-focused conversation rather than a broad furniture pitch
Contact: 5178 Hwy 70 W, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-727-5337

Dr. Graham's Specialty Mattresses, LLC

Dr. Graham's is the most unique option on this list. This is a locally-owned specialty shop with a focus on therapeutic and medically-informed mattress solutions - the kind of place you go when standard mattresses haven't worked for you. If you deal with chronic back pain, joint issues, or sleep disorders, this shop is genuinely worth a visit rather than just another stop on a generic comparison run.

Pricing reflects the specialty nature of what they carry, so expect mid-range to premium price points. The upside is you're getting guidance that's actually tailored to your body and sleep situation, not just a generic upsell to the next price tier.

Best for: Sleepers with back pain, joint problems, or specific medical considerations who need more than a standard showroom can offer
Contact: 5286 Hwy 70 W Unit C, Morehead City, NC 28557
Website: Visit their website
Phone: +1-252-723-9960

Delivery Considerations

Living in Morehead City or anywhere along the Crystal Coast means delivery logistics can vary more than you'd expect. The bridge crossings and barrier island roads that make this area beautiful also add complexity for large furniture deliveries - so it's worth asking specific questions before you finalize a purchase.

Most of the stores on US-70 offer local delivery, but "local" doesn't always mean the same thing. Some will deliver to Atlantic Beach, Emerald Isle, and Beaufort without a surcharge. Others may charge extra for anything across the bridge or on the outer islands. Ask directly before you assume. Our mattress buying checklist has a section dedicated to delivery questions worth raising with any retailer.

On the question of setup and haul-away - most stores will bring your new mattress into the room and set it up on your existing frame. Old mattress removal is less consistent. Some retailers include it free, others charge $25-$50, and a few simply don't offer it. If haul-away matters to you, ask before you sign anything. Mattress Firm and Mattress Warehouse are generally reliable about offering this service, but policies can change.

Delivery windows in this area tend to run 3-10 business days for in-stock items. If you're furnishing a vacation rental before the summer rental season kicks in, don't wait until the last minute. Order early and confirm your delivery date in writing.

Mattress Buying Guide

Understanding Firmness Levels

Firmness is probably the most misunderstood part of buying a mattress. The numbers on a store's scale - usually 1 through 10, soft to firm - are not standardized across brands. A "6" at one store might feel like a "7" at another. The only way to really know is to lie down on it for at least five minutes in the position you actually sleep in.

Side sleepers generally do better on softer to medium surfaces (roughly 3-5 on most scales) because they need the mattress to give under shoulders and hips. Back and stomach sleepers usually need something firmer to keep the spine aligned - think 5-7. If you share a bed with someone who sleeps differently than you, a split king with two separate firmnesses is worth the extra cost.

If you want a deeper look at how to read firmness ratings before you walk into any of these stores, the full mattress buying guide breaks it down without the sales spin.

Size Selection Strategy

Most people buy the same size mattress they already have, which isn't always the right call. If you've been sleeping on a full and constantly fighting for space, a queen is a meaningful upgrade for not a huge price difference. A queen to king jump costs more - both in mattress price and new bedding - but if you're a restless sleeper or share with a partner and a dog, it's often worth it.

Room size matters too. A king mattress in a small bedroom can leave you with almost no walking space around the bed. Measure your room before you shop. Our mattress size guide has room dimension recommendations for each mattress size, which is useful if you're setting up a new space.

For vacation properties near the coast, consider that twin XLs are often more practical for bunk setups, and full mattresses work well in smaller guest rooms. Think about who will actually use the bed, not just what looks good on a product page.

Budget Planning

Setting a budget before you walk into a store is genuinely useful - but build in a 15-20% buffer. It's easy to fall in love with a mattress that's just above your target, and having a little flexibility means you won't have to talk yourself into a mattress you don't actually like.

For a queen, a reasonable breakdown looks something like this: under $500 gets you budget options that work fine for guest rooms and short-term needs. $500-$900 hits the sweet spot for most everyday sleepers. Above $1,000 moves into premium memory foam, latex, and hybrid territory - often with longer warranties and better durability data.

If you're not sure what price range makes sense for your sleep style, the mattress budget calculator can help you figure out where to start before you ever set foot in a store. Don't forget to factor in a frame, foundation, and any new bedding - those costs add up fast.

Prefer Shopping Online?

If the idea of driving up and down Hwy 70 on a Saturday doesn't appeal to you, shopping online is a genuinely solid alternative. Sleepology is one of the better options out there for a few specific reasons. They don't pay sales commissions, which means you're not talking to someone who benefits financially from steering you toward the most expensive mattress on the floor.